WeChat, built for international education
Turn your WeChat account into an acquisition channel to nurture students, drive applications and convert offer holders into enrolled students
Turn your WeChat account into an acquisition channel
Nurture, qualify and convert students on WeChat. Turn followers into conversations, and conversations into applications.
Scale your WeChat communication
Segment your audience and automate broadcasts to keep students and agents engaged, without adding manual work.
See how WeChat contributes to enrolments
Attribution that links WeChat touchpoints to the rest of the student journey, so you know exactly how WeChat contributes to applications and enrolments.
Turn WeChat followers into enrolled students
Targeted WeChat broadcasts
Send the right message to the right segment including students, agents and alumni.
Audience segmentation
Group followers by course interest, stage, region or agent relationship.
WeChat lead capture
Capture leads directly in WeChat that sync straight to your CRM and other marketing automation tools.
WeChat brochures
Prospectuses, course guides and flyers rebuilt as shareable WeChat assets for agents and fairs.
WeChat attribution
Track follower activity through to enrolment alongside your other China channels.
Automations
Create workflows to automate segmentation and manage enquiries.
Qualify prospective students with our WeChat AI Agent
ALFRED, the AI Agent that lives inside CONVALTO can handle the questions students ask most, in real time, in Chinese, all within your official WeChat account. When a conversation needs a human, the AI Agent hands off seamlessly to your team.
Connect WeChat with your existing tools
Connect WeChat to your CRM and marketing stack so student data flows where it needs to, giving you a complete picture of the student journey.
See all integrations ->
Leverage the power of WeChat across the entire student journey
Marketing
Run WeChat campaigns to build awareness and generate leads and followers. Run webinars, promote events and open days, and create content to nurture students throughout their journey so you're always top-of-mind.
Learn how Sinorbis helps marketing teams ->
Recruitment
Automate student pre-qualification so your team is focused on the right enquiries. Create and share up-to-date WeChat-optimised collateral with your agents.
Learn how Sinorbis helps recruitment teams ->
Conversion
Cut summer melt with timely reminders and highly personalised one-on-one conversations on the channels students use daily.
Learn how Sinorbis helps conversion teams ->
Expertise and support when you need it
WeChat Official Account creation
We handle the setup, paperwork, application, compliance, menu setup and welcome message automations so your account is ready from day one.
WeChat marketing
Turn your WeChat account into an engagement engine. WeChat marketing services combining content creation, automation and campaigns help you build your brand and stay top-of-mind with students.
RedNote (XiaoHongShu) marketing
Reach students and parents on RedNote, where they research, compare and decide, long before they ever contact you.
Real results from education leaders
This campaign increased the number of WeChat followers by 400%, which was a great result.
Gitte Bindzus Foldager, International Communications and Student Recruitment Manager, Aarhus University