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China B2B marketing for global teams

The technology and expertise you need to get found, build trust and generate pipeline with customers in China.

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Reach, engage and convert customers in China

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Build credibility and awareness in China

Create localised assets, content and collateral that build trust and establish credibility with Chinese buyers. Ensure you're discoverable and trusted on Chinese search, AI engines and social.

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Generate and nurture qualified leads

Run campaigns, capture leads and nurture prospects and partners on the channels they use to do business every day like WeChat and Douyin.

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Attribution across the entire buyer journey

Understand exactly how prospects move from awareness to a closed deal, with campaign and channel analytics purpose-built for China.

Get found and build a presence that earns trust

Everything you need to establish a credible, high-performing digital presence in China.

Explore Sinorbis DXP ->

China website presence

Easily build a fast-loading, localised and compliant website in China without needing a local entity or ICP licence.

Digital brochures and sales collateral

Equip your sales team with introduction decks, product brochures and proposals that load anywhere in China and are shareable within WeChat. Perfect for equipping partners and sales teams.

Search and AI visibility

Ensure you're indexed by Chinese search and AI answer engines, so buyers find you when they're researching suppliers and partners.

Lead capture that syncs to your CRM

Never miss a lead with forms that load reliably in China and feed straight into your CRM.

Gated content for partners and prospects

Keep proposals, pricing and sensitive documents behind gated pages so they only reach the intended audience.

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Turn your WeChat account into a pipeline channel

Reach, engage and nurture prospects, partners and customers on WeChat.

Explore Sinorbis CONVALTO ->
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Create and broadcast engaging content

Publish localised articles and send targeted broadcasts to keep prospects, partners and customers engaged and top of mind.

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Lead capture and CRM sync within WeChat

Capture leads directly inside WeChat with forms that sync straight to your CRM.

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Segments and automations

Segment your audience and automate routing, replies and nurturing, so your content reaches the right audience and your team focuses on the conversations that convert.

Know which channels and campaigns actually drive pipeline

Multi-channel attribution that removes the guesswork from your China investment.

Explore Sinorbis MEASURE ->

Cross-channel visibility

See performance across WeChat, search, web and collateral in one place, so you can map the full buyer journey in China.

Attribution that works in China

Get visibility into which touchpoints and activity drive pipeline with campaign and channel attribution you can act on.

Sinorbis MEASURE dashboard showing users by region in China and channel performance

More than a platform

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WeChat setup & marketing

Official Account setup, verification, content and ongoing management, so your team can focus on prospects, not platform admin.

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China search (SEO, SEM & AEO)

Get found on Baidu, Sogou and Chinese AI engines with localised content and technical optimisation.

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China website creation

Localised, fast-loading websites built to reach and engage Chinese buyers, without a local entity or ICP licence.

Real results from B2B leaders in China

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Launching our new China website was just the first step. Now we're working closely with the Sinorbis team to boost Moelis' SEO on one of China's largest search engines.

Jack Chen, Analyst Moelis Australia

Ready to acquire more customers from China?


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